What we do · Discover

Discovery sprint

Six weeks inside one practice area, finding where the team and its clients feel the pain and what would fix it. It ends in a shortlist of priorities, tested with the people who do the work.

6 weeks1 practice area1 validated shortlist
Weeks 1-2 · Product thinking, then the map

Every idea in the practice, from all levels

A week learning to think like a product team - problems before features, and what AI really does today - then a workshop mapping how work actually moves through the practice: where time leaks, where clients wait, where margin quietly goes.

Weeks 3-4 · Interviews

Pressure-tested by the people who know

Interviews with the people closest to the work to go deeper: your partners, associates and PSLs of the practice. We use this to shortlist the ones that are worth solving, and those without an obvious fit are parked for later.

Week 5 · Reality check

The strongest get circled

Does the data exist, would users switch, can it be built inside a quarter, will someone pay? Most ideas stop here, and that is the point.

the ones worth building
Week 6 · Prioritise, plan, present

A shortlist and a 90-day plan

A discovery report, an AI ideas pack and a 90-day plan the practice can act on. The sprint in full follows below.

The sprint · Six weeks

Six weeks to know what to build first, and why

Every practice group has a wall of AI ideas. What it lacks is a filter. You finish with the few worth backing, each written up with the problem, the likely saving and the rollout effort, and a 90-day plan to start the first pilot.

Phase 01 · Week 1

Learn to think like a product team

Before anyone suggests a tool, the group learns how product people think: start with the problem, name who has it, and agree what success looks like. Alongside it, an honest briefing on what AI does well today and what is still hype - so every idea that follows starts from reality.

  • Design thinking for lawyers: problems before features
  • How to frame a problem worth solving
  • What AI does well today, and what is still hype
Phase 02 · Week 2

Map the friction in real workflows

A workshop maps how work actually moves through the practice - where time leaks, where clients wait, where margin quietly goes. How-Might-We reframing turns complaints into well-formed product openings.

  • Live workflow mapping with the people who do the work
  • Friction reframed as How-Might-We questions
  • A defined set of opportunity areas out of the room
The idea board at a Purple workshop: a flipchart headed Idea Board with the Purple mark drawn in marker
From a real workshop
Phase 03 · Weeks 3-4

Pressure-test with the people who know

Deep-dive interviews with the partners, associates and PSLs of the practice - validating assumptions, surfacing what a workshop cannot, and hearing exactly where adoption would live or die.

  • Structured stakeholder interviews
  • Assumptions checked against daily reality
  • Hidden opportunities surfaced from the floor
We still read every trade mark watch report line by line.
Senior associate · IP
Renewal deadlines live in three systems and a spreadsheet.
PSL · IP
Clients want one view of their whole portfolio, and nobody can give it to them.
Partner · IP
Phase 04 · Week 5

Reality-check what survives

Every surviving idea meets the same four questions: does the data exist, would users switch, can it be built inside a quarter, and will someone pay? Ideas that pass advance. Ideas that fail are stopped cheaply, on paper.

  • Feasibility, data and adoption checks
  • Market signal tested against our build experience
  • Weak ideas stopped before they cost anything
Phase 05 · Week 6

Prioritise, plan, present

The sprint ends in a leadership session: the shortlist, the reasons behind it, and a 90-day plan for the top pilots with clear go and no-go checkpoints. A path forward the leadership has already bought into.

  • Ranked shortlist with the scoring rationale
  • 90-day quick-start plan with checkpoints
  • Presented to leadership for a decision
What you leave with

A shortlist with its homework done

  • Discovery report

    A plain-English account of the bottlenecks, the opportunities and the priorities, with success measures attached.

  • AI ideas pack

    The strongest opportunities, one page each: the problem, how it works, the likely saving, the rollout effort.

  • 90-day plan

    A practical plan for the first pilots, with go and no-go checkpoints designed to build momentum fast.

From a real sprint

One firm stopped debating AI ideas and started building them

An earlier, firm-wide version of the sprint for a fast-growing UK specialist firm. Every idea was scored on value and feasibility, leadership made a clear call on direction, and the 90-day plan had the firm writing code within four weeks of the engagement ending. And because we build what gets chosen, every idea is scored against what building it actually takes.

Read the case study
Ideas raised
55+
Made the shortlist
6
Weeks to first build
4
The first step

Find the ideas worth building

Tell us which practice area to start with. If you already know your priority, skip straight to a prototype conversation.