AI Strategy / CommercialisationGo-To-Market

Commercialisation Strategy

A two-week strategy sprint to evaluate commercialisation options for an internal AI platform, delivering a board-ready strategic report, presentation deck, and decision framework ahead of a critical leadership meeting.

The Challenge

A leading international firm had built an internal AI platform that people actually used. Adoption was real, external interest was growing, and a board meeting was coming. They needed to decide what to do with it - and they needed an answer, not a list of options.

The Solution

We ran a two-week strategy sprint across five workstreams: market and niche, positioning, go-to-market, structure and ownership, and risk. Twelve interviews - six internal, six external (run blind). Full competitive landscape analysis. One clear recommendation with the evidence behind it.

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